Social media campaigns and guerrilla marketing are two of the latest trends to enter the marketing mix. Both tactics have been used successfully in the past, but they are quickly evolving into something else altogether. In this article we’ll take a quick look at the differences between the two and what you can do to incorporate them into your marketing strategy.
Guerrilla Marketing, graffiti style. Graffiti-style graffiti creates repeated works of art on surfaces. The term graffiti comes from the fact that it was created by gangs who were fighting other gangs for control of the city. Graffiti is the opposite of graffiti, when, instead of applying paint to a wall, criminals remove grime and dirt from an object to make an organic marking message.
For an example, let’s say you’re running an advertising campaign against a company that produces cleaning products. You’ve invested a good deal of money into an advertising budget and want to get the word out about your products. Instead of just writing ads on bulletin boards, you’d like to use graffiti to bring people to your website to read information about the products you sell.
Graffiti is a great way to target a group of people. If a particular group of people is looking for a particular product, it’s more likely to be spotted by them when a group of people are doing their own research. It’s a way to express yourself and get noticed. Another advantage of guerrilla marketing is that it is cheaper than traditional marketing. There are very few expenses involved and it doesn’t require any type of outside advertising – so you’re free to spend as much or as little time as you want on the project.
Social media campaigns and graffiti work very well together because they are both unique ways of advertising your product. They also offer a variety of creative possibilities. Social media campaigns offer a wide range of options – from tagging walls and billboards, to using stickers, to having your logo on clothing. Graffiti is a fun way to attract attention to your product while still creating a strong impact on people who walk by. It’s much cheaper than other forms of advertising, which means that your company can run more ads and get more exposure for your brand without going over budget.
When running an advertising campaign against a brand, you will need to determine what kind of campaign you will be using. If you’re not sure, try experimenting with different techniques and incorporating them into your current strategy.
